---
title: Fireside Digital Insights | Drew Himel (2)
description: "Founder & CEO of PCR Agency. Inbound Marketer, avid traveler and eternally optmistic Jaguars fan.
 (2)"
---

# Drew Himel

#### Founder & CEO of PCR Agency. Inbound Marketer, avid traveler and eternally optmistic Jaguars fan.

<http://www.linkedin.com/pub/drew-himel/a/13a/245> <https://twitter.com/drewhimel>

<https://insights.firesidedigital.co/what-we-look-for-in-a-customer-retention-email-marketing-audit>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [Email Marketing](https://insights.firesidedigital.co/topic/email-marketing)

## [What We Look for in a Customer Retention Email Marketing Audit](https://insights.firesidedigital.co/what-we-look-for-in-a-customer-retention-email-marketing-audit)

 In 2022, 333.2 billion emails are estimated to be sent and received each day worldwide. That is no...

 4 Minute Read

[Read More ](https://insights.firesidedigital.co/what-we-look-for-in-a-customer-retention-email-marketing-audit)

<https://insights.firesidedigital.co/ecommerce-marketing-strategies-in-the-current-economic-climate>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [ecommerce](https://insights.firesidedigital.co/topic/ecommerce)

## [eCommerce Marketing Strategies In the Current Economic Climate](https://insights.firesidedigital.co/ecommerce-marketing-strategies-in-the-current-economic-climate)

 Global Pandemic, Rising Inflation, and Looming Recession… Oh my! It’s no wonder that marketers...

 4 Minute Read

[Read More ](https://insights.firesidedigital.co/ecommerce-marketing-strategies-in-the-current-economic-climate)

<https://insights.firesidedigital.co/utilizing-google-analytics>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [ecommerce](https://insights.firesidedigital.co/topic/ecommerce)

## [Utilizing Google Analytics](https://insights.firesidedigital.co/utilizing-google-analytics)

 Google Analytics (GA) is able to provide a deeper understanding of how customers are using your...

 4 Minute Read

[Read More ](https://insights.firesidedigital.co/utilizing-google-analytics)

<https://insights.firesidedigital.co/the-power-of-the-pop-up>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [ecommerce](https://insights.firesidedigital.co/topic/ecommerce)

## [The Power of the Pop-Up](https://insights.firesidedigital.co/the-power-of-the-pop-up)

 A solid lead generation strategy is crucial for visibility, credibility, and interest from...

 3 Minute Read

[Read More ](https://insights.firesidedigital.co/the-power-of-the-pop-up)

<https://insights.firesidedigital.co/why-you-should-segment-your-email-campaigns>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [Email Marketing](https://insights.firesidedigital.co/topic/email-marketing), [ecommerce](https://insights.firesidedigital.co/topic/ecommerce)

## [Why You Should Segment Your Email Campaigns](https://insights.firesidedigital.co/why-you-should-segment-your-email-campaigns)

 Have you ever sent an email that didn’t perform the way you hoped it would? Are you tired of...

 3 Minute Read

[Read More ](https://insights.firesidedigital.co/why-you-should-segment-your-email-campaigns)

<https://insights.firesidedigital.co/breaking-down-the-perfect-pdp>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [ecommerce](https://insights.firesidedigital.co/topic/ecommerce), [CRO](https://insights.firesidedigital.co/topic/cro)

## [Breaking Down the Perfect PDP](https://insights.firesidedigital.co/breaking-down-the-perfect-pdp)

 The product detail page, or PDP, is a company’s chance to sell a potential customer their product....

 3 Minute Read

[Read More ](https://insights.firesidedigital.co/breaking-down-the-perfect-pdp)

<https://insights.firesidedigital.co/7-must-haves-for-a-strong-brand-community-0>

[Digital Marketing](https://insights.firesidedigital.co/topic/digital-marketing), [ecommerce](https://insights.firesidedigital.co/topic/ecommerce), [SMS](https://insights.firesidedigital.co/topic/sms)

## [SMS Strategies to Implement](https://insights.firesidedigital.co/7-must-haves-for-a-strong-brand-community-0)

 SMS is the future of marketing for eCommerce brands and if you haven’t already, you should consider...

 3 Minute Read

[Read More ](https://insights.firesidedigital.co/7-must-haves-for-a-strong-brand-community-0)

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